Overview
We design distinctive marks and wordmarks that hold up everywhere — on a signboard in Nairobi, a pitch deck in London, or a 32px favicon. Every logo ships as a full suite with light, dark, and monochrome variants plus clear usage rules.
Most small businesses buy a logo, not an identity — then discover it breaks the moment it leaves the original file.
What you get out of it
- A primary mark plus responsive lockups for web, print, and social
- Files in every format your team and printers will ever ask for
- A short usage guide so the brand stays consistent without us
Typical timeline · 2–3 weeks
What's included
- Discovery & moodboards
- 3 concept directions
- Final logo suite (light/dark, mono)
- Basic usage guide
How we work
01
Discovery
Brand questionnaire, competitor scan, and moodboards to agree the visual territory.
02
Direction
Three distinct concept directions presented in real-world context, not on a blank page.
03
Build
Refinement of the chosen route, optical corrections, and construction of the full suite.
04
Launch & handover
Master files, exports, and a usage guide handed over with a walkthrough call.
FAQs
Questions we get asked.
How many revisions are included?
Two rounds on the selected direction. In practice we rarely need both because concepts are presented in context.
Do I own the logo?
Yes. Full ownership and source files transfer to you on final payment.